Helvetic is showing only flights between ZRH and BRS this coming winter. It looks as though CWL may have been dropped.
June figures for ZRH were BRS 829 and CWL 402 - a combined load factor of 55%.
This year the monthly totals are - left to right: BRS CWL Combined:
January 477 251 728
February 611 330 941
March 554 285 839
April 639 345 984
May 707 387 1094
June 829 402 1231
In 2011 when the route was CWL-ZRH with no BRS stop the best month for passenger figures was July when 1131 were carried. In June 2011 773 passengers travelled. It must be remembered though that last year it operated 4 x weekly whereas the combined route this year operates 3 x weekly.
1231 against 773 is progress especially in view of the reduced weekly rotations this year (though the additional costs of a double drop must be factored in of course) but CWL actually performed worse this June than last, even taking into account the fewer rotations, with the route mainly driven by BRS, as has been the case all year.
This might be regarded as a microcosm of the way niche routes are handled by airlines on Severnside.
Some wouldn't work on their own from either BRS or CWL but BRS usually needs less 'top-up' than CWL, hence the reason why airlines tend to plump for it over its Severnside rival.
BRS will now need some of those passengers who have been travelling/would have travelled in the future between ZRH and CWL to use BRS instead, as well as increasing the numbers from its own primary catchment, if the route is to stand a chance of permanently succeeding from there.
In hindsight, it might be thought surprising that Helvetic opted for CWL in the first place. There was certainly evidence of business and leisure connectivity between Wales and Switzerland and the route did not suffer from a lack of governmental publicity in its early days in Wales.
However, it's not been supported in Wales anywhere near as well as was hoped, and even expected in some quarters, with the result that yet another much-needed route seems to have bitten the dust.
So far as I know it's not been officially axed this winter but then how many airlines make a big noise when they cease to fly a route? Routes are usually quietly discontinued though the Wales media may have something to say about this one if it is to disappear.
The hard-working CWL team must be frustrated beyond measure.