Airline, Airport and Route Advertising

[Ray Finkle]

Over the last few months advertising of our new routes has been mentioned as a key priority so I thought we could do with a place to discuss anything we see as we're out and about. Newspapers, magazines, TV, radio, billboards, buses, taxis, even the advertising that Mr Kehoe does that we just don't see...anything related to BHX routes new or old.

One of my neighbours is a black cab driver and has had Turkish Airlines plastered all over his vehicle for the past 18 months or so. It changes from time to time promoting the range of connections available. I've also seen similar on other cabs around the city.

Emirates have recently had some billboards along the 97 bus route, the ones I've seen have been advertising their business class.

Anyone know if Flybe still sponsor the ITV Local weather?

 

[Brum X]

This is The Birmingham Post website today/

http://www.birminghampost.co.uk/

 

[Brum X]

I know its not Airline/Airport stuff, but what amazing images of The BT Tower being built in Birmingham in yestersdays Brummy Post, i also love Tall Buildings and seeing them get built. :good:

 

[Ray Finkle]

I'm a fan of tall buildings too. The BT Tower definitely isn't the most beautiful of structures but she acts like a beacon that you're home when you see her from the motorways.

Reading this forum I've got adverts for the new Norwegian flights plastered all over it

 

[User0001]

Internet banner adverts work on analysing your browsing history and then targetting the advert at you.

 

[Brum X]

Didnt manage to get a photo as felt a bit silly taking one whilst in the city centre today, LOL but Icelandair are now advertising on our black taxis, just like Turkish Airlines. :clapping: :clapping:

 

[Ray Finkle]

I followed the 900 bus some way down the A45 this morning and the whole back end was a large advert for Turkish Airlines, they really do know how to get their product out there.

 

[Ray Finkle]

Icelandair are now advertising their connections to Canada and the US from BHX on Free Radio.

 

[Brum X]

Icelandair are now advertising their connections to Canada and the US from BHX on Free Radio.

I cant wait to see there 757s at BHX next month. :good:

 

[Ray Finkle]

Only four weeks or so

Forgot to say that the advert heavily promoted the free stop over on Reykjavik when connecting, something that should appeal to many.

 

[Ray Finkle]

KLM are also advertising connections from BHX on Free Radio, South America featured heavily in the ones I've heard today.

 

[Ray Finkle]

Just had an email with the latest BHX newsletter and it's all about Norwegian, I must say Madrid has some very attractive fares at the moment. Hopefully we'll see some more serious advertising of their routes soon.

 

[BHXsupporter]

Can anyone request to receive the BHX newsletter from the airport please?

 

[Ray Finkle]

Yeah there's a link on the BHX website you just put in your email address.

 

[Brummiegem]

I notice that a full page advertisement is in today's Birmingham mail for the Norwegian service to Madrid.With fares starting at £39.99 this might make a few people consider a trip to the Spanish capital.
It is also the first time I have seen an advert for Norwegian in the local written press.

 

[CL44]

I have noticed a billboard for this service at the Wheatsheaf in Sheldon as well. I have not seen any others around (as yet) but when you see one of these things all of a sudden they multiply and you cannot get away from them.

 

[Brummiegem]

While going about my business the other night I had to venture into the old T2(don't remember what it is called now).Anyway a large wall advertisement stands out amongst the FlyBe and Ryanair bits and pieces.
it is a large picture of an Icelandair B757 and advising anyone who happens to read it that the airline starts flights from BHX to Iceland and beyond on 5th February.
Does this mean that this service is to frequent this part of the terminal,as this is a strange place to put it if it isn't???!!!
Also be the first time anything bigger than a 738 has used this terminal on a regular basis since the American Airlines Chicago service finished!!!

 

[Brum X]

Probably where there check in desks will be rather than using the building, i believe Thomson now check in at the old Eurohub but they still use the stands over the other side.

Would be nice though to see some airlines using the old T2 and put some of the airbridges to good use, they dont get used much with Flybe and never with Ryanair.

I wonder if Vueling and Norweigan will park over at the old T2 ??????

 

[Brummiegem]

Brum X,sorry I should have made the post a bit clearer but the advertisement is airside!!!
My apologies

 

[thunderchild]

As far as I'm aware the old Eurohub only has one stand left large enough to take anything over a 738 these days - can't remember the number but it's the one Air Blue were rumoured to be using last year.

The old stand that used to accommodate the AA767/BA757/767 doesn't exist anymore - the airbridge was taken away and what's left of it is used as the gate for the remote stands.

I'd be surprised if Icelandair did use it - only because I think it would mean taking up the two adjacent stands as well.

Surprised a few more airlines don't use the old Eurohub, it would probably suit Aer Lingus but I guess it's all to do with having enough parking stands.